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Elsevier

Libros en Estrategia y Gestión Estratégica

  • Libraries, Digital Information, and COVID

    Practical Applications and Approaches to Challenge and Change
    • 1 Edición
    • David Baker + 1 más
    • Inglés
    COVID-19 is profoundly affecting the ways in which we live, learn, plan, and develop. What does COVID-19 mean for the future of digital information use and delivery, and for more traditional forms of library provision? Libraries, Digital Information, and COVID gives immediate and long-term solutions for librarians responding to the challenge of COVID-19. The book helps library leaders prepare for a post-COVID-19 world, giving guidance on developing sustainable solutions. The need for sustainable digital access has now become acute, and while offering a physical space will remain important, current events are likely to trigger a shift toward off-site working and study, making online access to information more crucial. Libraries have already been providing access to digital information as a premium service. New forms and use of materials all serve to eliminate the need for direct contact in a physical space. Such spaces will come to be predicated on evolving systems of digital information, as critical needs are met by remote delivery of goods and services. Intensified financial pressure will also shape the future, with a reassessment of information and its commercial value. In response, there will be a massification of provision through increased cooperation and collaboration. These significant transitions are driving professionals to rethink and question their identities, values, and purpose. This book responds to these issues by examining the practicalities of running a library during and after the pandemic, answering questions such as: What do we know so far? How are institutions coping? Where are providers placing themselves on the digital/print and the remote/face-to-face continuums? This edited volume gives analysis and examples from around the globe on how libraries are managing to deliver access and services during COVID-19. This practical and thoughtful book provides a framework within which library directors and their staff can plan sustainable services and collections for an uncertain future.

  • Nature-Inspired Computing Paradigms in Systems

    Reliability, Availability, Maintainability, Safety and Cost (RAMS+C) and Prognostics and Health Management (PHM)
    • 1 Edición
    • Mohamed Arezki Mellal + 1 más
    • Inglés
    Nature-Inspired Computing Paradigms in Systems: Reliability, Availability, Maintainability, Safety and Cost (RAMS+C) and Prognostics and Health Management (PHM) covers several areas that include bioinspired techniques and optimization approaches for system dependability. The book addresses the issue of integration and interaction of the bioinspired techniques in system dependability computing so that intelligent decisions, design, and architectures can be supported. It brings together these emerging areas under the umbrella of bio- and nature-inspired computational intelligence. The primary audience of this book includes experts and developers who want to deepen their understanding of bioinspired computing in basic theory, algorithms, and applications. The book is also intended to be used as a textbook for masters and doctoral students who want to enhance their knowledge and understanding of the role of bioinspired techniques in system dependability.

  • Technology, Change and the Academic Library

    Case Studies, Trends and Reflections
    • 1 Edición
    • Jeremy Atkinson
    • Inglés
    Massive technological change has been impacting universities and university libraries in recent years. Such change has manifested in technological developments impacting all areas of academic library activity, including systems, services, collections, the physical library environment, marketing, and support for university teaching, learning, research, and administration. Many books and papers have examined these changes from a technical perspective. However, there is little substantive reflection on what technological change means, and how best to get out in front of it, for the academic library. Technology, Change and the Academic Library systematically reflects on technological innovation, the successes, failures and lessons learned, the nature, process and culture of change, and key aspects including impacts on library staff and users, roles and responsibilities, and skills and capabilities. The book takes an international perspective on the massive change currently affecting academic libraries. The title gives an overview and literature review, considers technological innovation and change management, future technologies and future change, and provides information on further reading. Case studies describe the rationale, aims, and objectives for particular technological innovations, and consider methods, outcomes, and recommendations for the future. Finally, the book reflects back on how technological change can best be wrought in academic libraries.

  • Data Science for Business and Decision Making

    • 1 Edición
    • Luiz Paulo Favero + 1 más
    • Inglés
    Data Science for Business and Decision Making covers both statistics and operations research while most competing textbooks focus on one or the other. As a result, the book more clearly defines the principles of business analytics for those who want to apply quantitative methods in their work. Its emphasis reflects the importance of regression, optimization and simulation for practitioners of business analytics. Each chapter uses a didactic format that is followed by exercises and answers. Freely-accessible datasets enable students and professionals to work with Excel, Stata Statistical Software®, and IBM SPSS Statistics Software®.

  • Business Process Change

    A Business Process Management Guide for Managers and Process Professionals
    • 4 Edición
    • Paul Harmon
    • Inglés
    Business Process Change: A Business Process Management Guide for Managers and Process Professionals, Fourth Edition, provides a balanced view of the field of business process change. Bestselling author and renowned expert in the field Paul Harmon offers concepts, methods, cases for all aspects, and phases of successful business process improvement. Students and professionals alike will benefit from the comprehensive coverage and customizable, integrated approach to broad business process management that focuses on improving efficiency and productivity. In this updated Edition, particular attention is paid to the impact of disruptive technology on business and the need for agile transformation.

  • Mergers, Acquisitions, and Other Restructuring Activities

    • 8 Edición
    • Donald DePamphilis
    • Inglés
    Mergers, Acquisitions, and Other Restructuring Activities is unique in that it is the most current, comprehensive, and cutting-edge text on M&A and corporate restructuring available. It is current in that it includes many of the most up-to-date and notable deals (e.g., Facebook’s takeover of WhatsApp, the Dell privatization, and Verizon’s mega buyout of Vodafone’s share of Verizon Wireless), precedent setting judicial decisions (e.g., efforts to overturn defenses at Airgas and Sotheby’s), new regulations (e.g., expediting backend mergers), trends (e.g., increasing role of activist investors in takeovers), and new tactics (e.g., two-tiered poison pill) employed in M&As. Most integrative case studies are new for this edition and involve transactions that have been announced or completed since 2013. It is comprehensive in that nearly all aspects of M&As and corporate restructuring are explored. It is cutting edge in that conclusions and insights are anchored by the most recent academic research, with references to more than 200 empirical studies published in leading peer-reviewed journals just since 2012. And the substantially updated content is illustrated with numerous practical exhibits, case studies involving diverse transactions, easy-to-understand numerical examples, and hundreds of discussion questions and practice exercises. The highlights of the new edition are listed here: · New Chapters: Two new chapters: Chapter 9 and 14. Chapter 9 discusses the basics of applying financial modeling methods to firm valuation and assists the reader in understanding the power (and limitations) of models in analyzing real world situation. Chapter 14 illustrates how complex financial models often are used to support the deal structuring process during M&A negotiations. · New Cases: Ninety percent of the nearly forty case studies are new and involve transactions announced or completed during the last three years. These cases represent friendly, hostile, highly leveraged, and cross-border deals in ten different industries, involving public and private firms as well as firms experiencing financial distress. All end of chapter case studies begin with a "Key Objectives" section indicating what the student should learn from the case study and include discussion questions and solutions available in the online instructors’ manual. · Latest Research: This edition focuses on the most recent and relevant academic studies, some of which contain surprising insights changing the way we view this subject matter. Recent research has significant implications for academicians, students, M&A practitioners, and government policy makers shedding new light on current developments and trends in the ever-changing mergers and acquisitions market. The market for corporate control and corporate restructuring strategies are constantly changing, reflecting the ongoing globalization of both product and capital markets, accelerating technological change, escalating industry consolidation, changing regulatory practices, and intensifying cross-border competition. While continuing to be relevant, empirical research covering the dynamics of the M&A markets of the 1970s, 1980s, and 1990s may be less germane in explaining current undercurrents and future trends.

  • The Strategies of China’s Firms

    Resolving Dilemmas
    • 1 Edición
    • Hailan Yang + 2 más
    • Inglés
    This book aims to analyze how China’s firms in the consumer electronics (CE) sector have developed their business strategy and corporate governance during the reform process. This book examines the CE sector in particular because it is one of the country’s most important and dynamic manufacturing sectors and one of the earliest market-oriented sectors.

  • Business Continuity from Preparedness to Recovery

    A Standards-Based Approach
    • 1 Edición
    • Eugene Tucker
    • Inglés
    Business Continuity from Preparedness to Recovery: A Standards-Based Approach details the process for building organizational resiliency and managing Emergency and Business Continuity programs. With over 30 years of experience developing plans that have been tested by fire, floods, and earthquakes, Tucker shows readers how to avoid common traps and ensure a successful program, utilizing, detailed Business Impact Analysis (BIA) questions, continuity strategies and planning considerations for specific business functions. One of the few publications to describe the entire process of business continuity planning from emergency plan to recovery, Business Continuity from Preparedness to Recovery addresses the impact of the new ASIS, NFPA, and ISO standards. Introducing the important elements of business functions and showing how their operations are maintained throughout a crisis situation, it thoroughly describes the process of developing a mitigation, prevention, response, and continuity Management System according to the standards. Business Continuity from Preparedness to Recovery fully integrates Information Technology with other aspects of recovery and explores risk identification and assessment, project management, system analysis, and the functional reliance of most businesses and organizations in a business continuity and emergency management context.

  • Corporate Planning

    The Human Factor
    • 1 Edición
    • M. J. Langham + 1 más
    • Inglés
    Aimed at practitioners of corporate planning organisational development and personnel managers generally, together with students of management. The book sets out to draw together two streams of thought and literature, one dealing with human behaviour and the other with corporate planning and analysis. It shows how corporate planning may be made more effective by giving proper attention to the 'human factor' - and also offers a great deal of insight to those concerned with the personnel function which stresses the importance of their skills to 'planning' process. The book demonstrates how a considered blend of analysis and behavioural skills can bring a more effective approach to planning

  • Formal Theories of Politics

    Mathematical Modelling in Political Science
    • 1 Edición
    • Volumen 20
    • P. E. Johnson
    • Inglés
    Formal Theories of Politics demonstrates the role of formal mathematical models in political science, and aims to convey a sense of the questions and methods which govern the political science research agenda. While there is still much interest in empirical patterns of voting behaviour and public opinion data, there has been substantial growth in emphasis on mathematical theory as a technique for the derivation of testable hypotheses. Topics discussed include: optimal candidate strategies and equilibria in competitive elections; voting agendas and parliamentary procedure in the multidimensional events; revolution, repression and inequality as outputs of dynamics systems. The mathematical techniques are widely varied, including game theory, functional analysis, differential equations, expert systems, stochastic processes and statistical models.

  • Output Measurement in Science and Technology

    Essays in Honor of Yvan Fabian
    • 1 Edición
    • C. Freeman
    • Inglés
    Output Measurement in Science and Technology: Essays in Honor of Yvan Fabian focuses on the processes, methodologies, and indicators of the advancement in science and technology. The selection first offers information on a technology gap approach to why growth rates differ and the impact of technological innovation on international trade patterns. Discussions focus on industrial innovation and international trade performance, use of patents in international trade analyses, technology gaps, innovation and economic growth, and economic and technological levels of development. The text then elaborates on a survey of literature on patents and the measurement of technological change and patents as indicators of corporate technological strength, including patents as predictors of financial performance and corporate technological strength, improving the patent information, and patents in the innovation process. The manuscript ponders on an empirical study on patents and inventors and a study of innovation in the pesticide industry. Topics include market demand and environmental concern, quantitative and qualitative analysis of pesticide innovations over time, and a review of innovation in pesticides. The selection is a dependable reference for researchers wanting to study the output measurement in science and technology.

  • Success in Innovation

    Improving the Odds by Understanding the Factors for Unsuccess
    • 1 Edición
    • Jan Verloop
    • Inglés
    Success in Innovation tackles its subject from a novel perspective: instead of focusing on factors for success, it specifically examines the factors for failure. Similar books often attempt to stimulate more effort on innovation with success stories and methods. But innovation is risky business and most innovative ideas fail. By understanding the typical pitfalls and hurdles in the process, and how to avoid or manage them, readers can significantly improve their chances of success. Success in Innovation is broad in scope and useful to managers, consultants, entrepreneurs, tech start-ups — anyone with a stake in new and powerful ideas, products, businesses, or methods. This book helps readers work smarter, not simply more.

  • Intersection

    How Enterprise Design Bridges the Gap between Business, Technology, and People
    • 1 Edición
    • Milan Guenther
    • Inglés
    Many organizations struggle with the dynamics and the complexity of today's social ecosystems that connect everyone and everything, everywhere and all the time. Facing challenges at the intersection of business models, technical developments, and human needs, modern enterprises must overcome the siloed thinking and isolated efforts of the past, and instead address their relationships to people holistically. In Intersection, Milan Guenther introduces a Strategic Design approach that aligns the overarching efforts of Branding, Enterprise Architecture, and Experience Design, and sets them on a common course to shape tomorrow’s enterprises.This book gives designers, entrepreneurs, innovators, and leaders a model and a comprehensive vocabulary for tackling such deep-rooted challenges. The Enterprise Design framework cuts through the complexity of Strategic Design work, showing how to navigate key aspects and bridge diverging viewpoints. In 9 case studies, the author looks at the way companies like SAP, BBVA, IKEA, and Jeppesen (a Boeing Company) apply design thinking and practice to shape their enterprises. Moving from strategy to conceptual design and concrete results, Intersection shows what is relevant at which point, and what expertise to involve.

  • Multinational Corporation Subsidiaries in China

    An Empirical Study of Growth and Development Strategy
    • 1 Edición
    • Jinghua Zhao + 3 más
    • Inglés
    This comprehensive study examines the global strategies of multinational corporations (MNCs), the strategic evolution and the categories of their subsidiaries in China based on 150 MNCs. It is the first large-scale project of this nature to be conducted. The research has significant bearing on strategic planning for firms that have set up, are setting up or are planning to establish subsidiaries in China, and the firms that try to compete in the global marketplace. The findings are significant for the West, owing to the current economic crisis and the need to determine if subsidiary expansion strategies will help Western firms achieve the portfolio effects in operations and avoid the harmful impact of macro events such as the existing global financial crisis. Additional empirical findings, analysis, discussions, and suggestions for future studies are also presented.

  • Content Strategy at Work

    Real-world Stories to Strengthen Every Interactive Project
    • 1 Edición
    • Margot Bloomstein
    • Inglés
    Content is king… and the new kingmaker… and your message needs to align with your model and metrics and other mumbo jumbo, right? Whether you’re slogging through theory or buzzwords, there’s no denying content strategy is coming of age. But what’s in it for you? And if you’re not a content strategist, why should you care? Because even if content strategy isn’t your job, content’s probably your problem—and probably more than you think. You or your business has a message you want to deliver, right? You can deliver that message through various channels and content types, from Tweets to testimonials and photo galleries galore, and your audience has just as many ways of engaging with it. So many ways, so much content… so where’s the problem? That is the problem. And you can measure it in time, creativity, money, lost opportunity, and the sobs you hear equally from creative directors, project managers, and search engine marketing specialists. The solution is content strategy, and this book offers real-world examples and approaches you can adopt, no matter your role on the team. Put content strategy to work for you by gathering this book into your little hands and gobbling up never-before seen case studies from teams at Johns Hopkins Medicine, MINI, Icebreaker, and more. Content Strategy at Work is a book for designers, information architects, copywriters, project managers, and anyone who works with visual or verbal content. It discusses how you can communicate and forge a plan that will enable you, your company, or your client get that message across and foster better user experiences.

  • Business Strategy and Corporate Governance in the Chinese Consumer Electronics Sector

    • 1 Edición
    • Hailan Yang + 1 más
    • Inglés
    This book analyses how China’s firms in the consumer electronics (CE) sector have developed their business strategy and corporate governance during the reform process. The CE sector is one of China’s most important and dynamic manufacturing sectors. As one of the earliest market-oriented sectors after 1978, its experience illustrates the adoption of the Western model of management in China. This is the first book to analyse the link between business strategy, corporate governance and performance of firms, explicitly comparing state-, collective-, and privately-owned firms. This book argues that the competitive dynamics of the market are central to the survival of firms in contemporary China.

  • Project Management in Libraries, Archives and Museums

    Working with Government and Other External Partners
    • 1 Edición
    • Julie Carpenter
    • Inglés
    Aimed at practitioners and managers, this practical handbook provides a source of guidance on project management techniques for the academic and cultural heritage sectors, focusing on managing projects involving public sector and other external partners. Issues under consideration and illustration include: different approaches to managing projects and how to select appropriate methods; using project management tools and other applications in project development and implementation; ensuring the sustainability of project outcomes and transferability into practice; realistic monitoring methodologies and specification and commissioning evaluation work that has real value.

  • Building a Digital Repository Program with Limited Resources

    • 1 Edición
    • Abby Clobridge
    • Inglés
    Whether you are just starting to create a digital repository or your institution already has a fully-developed program, this book provides strategies for building and maintaining a high-use, cohesive, and fiscally-responsible repository with collections that showcase your institution. The book explains how to strategically select projects tied to your institution’s goals, create processes and workflows designed to support a fully-functioning program, and creatively utilize existing resources. The benefits of taking a holistic approach to creating a digital repository program rather than focusing only on individual collections are discussed. Case studies and best practices from various institutions round out the author’s practical suggestions.

  • Don't Just Do Something, Sit There

    An Introduction to Non-Directive Coaching
    • 1 Edición
    • Bob Thomson
    • Inglés
    Don't Just Do Something, Sit There offers anyone who would like to learn how to coach or to develop their existing coaching skills a practical guide to coaching people using a predominantly non-directive approach. It explores how a coach can help others to think through their situation and find their own way forward, one which reflects the reality and constraints of their situation. The book considers the skills which underpin successful coaching – listening attentively, asking questions that help the other to think, and playing back to communicate or check understanding. It explores the spectrum of directive to non-directive coaching, considers practical aspects such as confidentiality, describes a range of tools that a coach might use, and looks at how a line manager can adopt a coaching style. It also considers the philosophical and psychological foundations of non-directive coaching.

  • Strategic Marketing Decision-Making within Japanese and South Korean Companies

    • 1 Edición
    • Yang-Im Lee + 1 más
    • Inglés
    This book acts as a bridge between marketing and strategic management, as it is written from a strategic marketing perspective. It provides students and practising managers with an appreciation and an understanding of how managers in Japanese and South Korean companies formulate and implement strategic marketing decisions, how they embrace the organizational learning concept, and how they formulate working relationships with staff in partner organizations. It provides an explanation of the role that culture plays in the management process and various problems are cited in the text and solutions are offered that reinforce the theories and concepts covered. A number of case studies highlight the link between theory and practice, and the work is structured in a way that allows the reader to think through and reflect upon the key issues associated with decision-making within Japanese and South Korean companies.

  • Network Quality of Service Know It All

    • 1 Edición
    • Adrian Farrel
    • Inglés
    The term Quality of Service, abbreviated QoS, refers to network resource control mechanisms. Quality of Service is the ability to provide different priority to different applications, users, or data flows, or to guarantee a certain level of performance to a data flow. This book brings all of the elements of network quality of service (QoS) together in a single volume, saving the reader the time and expense of making multiple purchases. It introduces network QoS, explains the basics, describes the protocols, and discusses advanced topics, by the best and brightest experts in the field. It is a quick and efficient way to bring valuable content together from leading experts in the field while creating a one-stop-shopping opportunity for customers to receive the information they would otherwise need to round up from separate sources.

  • Network Management Know It All

    • 1 Edición
    • Adrian Farrel
    • Inglés
    Network management refers to the activities, methods, procedures, and tools that pertain to the operation, administration, maintenance, and provisioning of networked systems, which includes controlling, planning, allocating, deploying, coordinating, and monitoring the resources of a network. This book brings all of the elements of network management together in a single volume, saving the reader the time and expense of making multiple purchases. It introduces network management, explains the basics, describes the protocols, and discusses advanced topics, by the best and brightest experts in the field. It is a quick and efficient way to bring valuable content together from leading experts in the field while creating a one-stop-shopping opportunity for customers to receive the information they would otherwise need to round up from separate sources.

  • Managing Global Business Strategies

    A Twenty-First-Century Perspective
    • 1 Edición
    • John T McManus + 2 más
    • Inglés
    Aimed at key decision makers and those responsible for global strategy, this book is about changing markets and the complexity of undertaking business in a fast paced technological and knowledge based age in a dynamic and strategic context. Trends show a renaissance in entrepreneurial activity that is fuelling innovation particularly in the so called BRIC nations of Brazil, Russia, China and India. For example, both China and India have benefited immensely from Foreign Direct Investment (FDI) and as a direct consequence both nation states are reshaping the way global business is conducted and the way investment decisions are made. Evidence would suggest that Europe and the United States are more dependent on the BRIC trading nations for earnings and profits. Geographical distance is no longer a barrier between nations; however, the challenges of ethnic diversity in domestic markets are multiplied by the difficulties of delivering goods and services into global markets with different cultures and languages. This book examines the issues associated with undertaking global business in complex and knowledge related markets.

  • Strategic Change Management in Public Sector Organisations

    • 1 Edición
    • David Baker
    • Inglés
    This book covers all the major aspects of change management for those working in public sector and not-for-profit organisations. It summarises key theories and approaches to change management and includes detailed, worked descriptions of key techniques used in change management processes and programmes, with extensive reference to case studies drawn from a range of public sector, not-for-profit organisations and other environments.

  • R&D and Licensing

    Building Value Through Intellectual Assets
    • 1 Edición
    • Kieran Comerford
    • Inglés
    This book explains the principles of research and development (R&D) management in an environment which is open to external sources of technology. Organisations no longer undertake all of their R&D in-house. Increasingly, companies innovate by using a combination of R&D and externally sourced technologies. R&D and Licensing shows how to integrate these into the product and process development programme, and provides extensive guidance on intellectual property, licensing and royalty negotiations. The book demonstrates how companies increase their value through the acquisition of intellectual assets.

  • Strategic Challenges and Strategic Responses

    The Transformation of Chinese State-Owned Enterprises
    • 1 Edición
    • Jifu Wang
    • Inglés
    This book focuses on the strategic challenges, strategic responses, and strategies for China's state-owned enterprises (SOE), which face significant challenges from a nationwide economic transformation towards a market economy, from rapid globalization and from increasing industrial competition. The book is based on research which has identified the dominant challenges and forces for change in China, the nature of SOE responses to those forces, and SOE performance in making the necessary transformations to compete in a global business environment.

  • Growing People

    Learning and Developing from Day to Day Experience
    • 1 Edición
    • Bob Thomson
    • Inglés
    Growing People offers managers and human resources professionals both a strategic approach and a practical guide to developing people. It explores how a manager can build the capability of individuals, teams and organisations by providing people with challenging experiences and helping them to learn from these experiences. It shows how to create conversations that make a real difference and how to establish effective relationships. It also sets out a practical approach to identifying and nurturing talent and managing succession issues.

  • Field Guide to Appropriate Technology

    • 1 Edición
    • Barrett Hazeltine + 1 más
    • Inglés
    Field Guide to Appropriate Technology is an all-in-one "hands-on guide" for nontechnical and technical people working in less developed communities. It has been developed and designed with a prestigious team of authors, each of whom has worked extensively in developing societies throughout the world. This field guide includes: Step-by-step instructions and illustrations showing how to build and maintain a vast array of appropriate technology systems and devices Unique coverage on healthcare, basic business and project management, principles of design, promotion, scheduling, training, microlending, and more Teachers, doctors, construction workers, forest and agricultural specialists, scientists and healthcare workers, and religious and government representatives will find this book a first source for advice

  • European Energy Industry Business Strategies

    • 1 Edición
    • Atle Midttun
    • Inglés
    Since the European Union's de-regulation policy for electricity and energy suppliers was implemented, new strategic configurations have emerged. Traditional restraints of geographical limitations on energy companies have been partly removed: the diversity at national regulatory and company level means that the European scene is one of a multiplicity of strategic configurations and developments, whilst also being complex and segmented.This book highlights the strategic and regulatory challenges of European deregulation, with its main focus being on the business strategies within the emerging de-regulated electricity markets; various regulatory implications which are being raised in this new climate are discussed. Some of the central strategic issues facing the electricity industry in its new competitive context are explored and reviewed, with classical themes debated as a prelude to the following empirical investigation of actual business strategies pursued by the electricity and energy industries.The main section of this work consists of 7 national case studies of business strategies which also include one North and one South American case. These were considered important inclusions as the North American companies are large investors in the European market, whilst the European companies invest in the South American market. The final chapter is a comparison and summary of the national patterns of market structures, business strategies and regulatory styles with a brief look at some challenges to be faced in future.

  • Strategic Planning for Public Service and Non-Profit Organizations

    • 1 Edición
    • Volumen 12
    • John M. Bryson
    • Inglés
    Strategic Planning for Public Service and Non-Profit Organizations is the 12th volume in the Best of Long Range Planning Series and focuses on strategic planning for public and non-profit purposes such as government, public agencies and non-profit or voluntary organizations. The book also addresses how strategic planning differs from other kinds of planning and how strategic planning for public and non-profit purposes can be tailored to fit differing circumstances.

  • Strategic Service Management

    Beyond the Moment of Truth
    • 1 Edición
    • Volumen 7
    • D. Boyle
    • Inglés
    Strategic Service Management is a new approach for competitive success which embraces the major developments in service management thinking over the 1980s. In this volume case studies from a wide variety of industries, both in the private and public sector, focus on the main areas of this approach: creating competitive strategies for a service oriented business; and the process of successful and accelerated strategy implementation. The authors provide valuable ideas and techniques for the service business aiming for market leadership and profit growth, and for all companies where adding value with service and motivating employees towards business goals is vital. This is the 7th volume in the Best of Long Range Planning series which brings together the best articles on a particular topic from the Long Range Planning journal so that readers wishing to study a specific aspect of planning can find an authoritative and comprehensive view of the subject, conveniently published in one volume.

  • Strategic Planning

    The Chief Executive and the Board
    • 1 Edición
    • Volumen 1
    • B. Taylor
    • Inglés
    The aim of The Best of Long Range Planning is to bring together the best articles on a particular topic from the Long Range Planning Journal, so that readers wishing to study a specific aspect of planning can find an authoritative and comprehensive view of the subject, conveniently published in one volume. This first volume is about the place of strategic planning or strategic management in the leadership and direction of major businesses. The authors deal with three issues: (1) What should be the role of the chief executive and the board in making and implementing strategy? (2) How do most chief executives and directors behave in practice? (3) What happens when major companies adopt strategic management or strategic leadership as a management style?